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1000.00
2000.00
World's No.1 TV brand 14 years running
* Samsung is ranked No.1 TV brand for 14 years.* Source – Omdia, Jan-2020. Ranking in terms of shipments. Results are not an endorsement of Samsung. Any reliance on these results is at the third-party’s own risk
Designed to look like a frame
Frame-look Design
The Frame is a TV with an elegant and modern frame that seamlessly blends into your decor. It not only enhances your space as a TV, it becomes a part of your personal gallery as a work of art
Turn off to beautify your space with art
Art Mode
Experience the modern way to display your own personal art collection, from great works of art to your favorite personal photographs. When it’s on, it's an amazing television. And when it’s off, it's like a work of art
See the world in QLED Technology
Color Volume 100% by Quantum Dot
Samsung's Quantum Dot technology delivers a full 100% color volume, while Dual LED technology increases contrast based on backlight temperature for optimal color tone. Put them together and you see incredibly realistic color that preserves rich detail and texture — even at wide angles.
* QLED has received verification from the world-class testing and certification association, Verband Deutscher Elektrotechniker (VDE), for its ability to produce 100 percent color volume.* 100% color volume measured to DCI-P3 standard, certified by VDE
Belongs anywhere in the room
Stand Options
Think beyond the walls. Put The Frame anywhere you like with various TV stand options that match you and the style of your interior.
* The Studio Stand may be sold separately.* Availability of Studio Stand may vary by region and TV's size.* The Frame is only available with Studio Stand (VG-SEST11K)